Tip 6 – Develop your company video elevator pitch

10 top tips to use video to drive Business Development in Business to Business Marketing #6

More and more companies are recognising the power and value of an introductory video on their website. It should not be a long boring corporate overview video but a video elevator pitch- a short succinct, dynamic introduction that gives the key salient points about your organisation; who you are, what you do, why you do it and why you are different.

A 60 second (maximum) visualization of; your brand, your values, your key proposition to the market and what makes you unique.

Ideally an animation, with voice over, that pre-qualifies the interest in you as a company to prospects, investors and potential partners.

A must have for any business.

Tip 7 – Visualise your main products through short form animations with voice over

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