We release whitepapers regularly to assist our subscribers with different aspects of their video marketing work.
Subscribe to our mailing list to receive updates as they become available. You can also select a particular whitepaper you would like to receive on signing up.
We hope you find them informative and will also subscribe to our YouTube channel to receive video updates from us.
Why Every Business Needs YouTube
Introduction – Our first white paper looks at the rise and rise of the audio-visual web and how it is impacting businesses and their marketing plans.
A fully optimized YouTube channel is quickly becoming as important a destination site for your business as your web site- as the move towards the audio-visual web gathers pace. Cisco predicts that 70% of web traffic will be video based by 2017.
Consumers and business buyers increasingly expect to see audio-visual explanations of product and service information particularly on mobiles smart phones and tablets- where reading text based graphics is difficult.
And as the search and browse times of clients decreases, so the need for quality audio visual content increases – as buyers look for shorter product and service explanations in video and animation form, showing complex products in a more easily understandable way.
….. to receive our full whitepaper, simply complete the form on the right and we will email you a copy.